Earlier this year, Adwords introduced parallel tracking as an optional feature to improve your landing page speed by sending users directly to your website while all click measurement is processed in the background.

Starting October 30, 2018, parallel tracking will be required for all AdWords accounts, to ensure a better landing page experience for your users. At that time, the account opt-in setting will be removed and parallel tracking will become the only click measurement method for AdWords.

By September 21st, ClickCease will support parallel tracking for all accounts. No action is required from your end.
If you wish to enable parallel tracking before September 1st, please follow the next steps and adjust the ClickCease tracking template manually.

IF YOUR ADWORDS ACCOUNT SERVES ADS FOR 1 DOMAIN, PLEASE FOLLOW THE NEXT STEPS:

  1. Login to your ClickCease account and choose the domain you wish to set parallel tracking for. 
  2. Refer to settings --> domain setup --> Tracking installation
  3. From the bottom of the page please copy the tracking template.
  4. login to your adwords account and refer to all campaigns --> settings --> account settings --> tracking.
  5. Replace your existing tracking template with the one from section 3.
  6. Any parameters you wish to be added to the final URL have to be added to the "Final URL Suffix" field underneath the tracking template field.

IF YOUR ADWORDS ACCOUNT SERVES ADS FOR MORE THAN 1 DOMAIN, PLEASE FOLLOW THE NEXT STEPS:

  1. Login to your ClickCease account and choose the domain you wish to set parallel tracking for. 
  2. Refer to settings --> domain setup --> Tracking installation
  3. From the bottom of the page please copy the tracking template.

For each of the campaigns related to the domain you wish to enable parallel tracking for, do the next steps:
   4. login to your adwords account and refer to the campaign in question --> settings --> additional settings --> campaign URL options
   5. Paste the template from section 3.
   6. Any parameters you wish to be added to the final URL have to be added to the "Final URL Suffix" field underneath the tracking template field.


repeat sections 4 to 6 for all relevant campaigns.  
   

If you have any questions regarding the process, please chat with us! We are here to help.

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